ASML Optics

With 80 years of proven optic solutions and products behind them, ASML needed to communicate that they do more than just create optic structures and fix the Hubble telescope; they design optical systems that solve problems.

Like all companies that create complex products, ASML wanted to say “everything”. We helped them capture the bigger concepts and distill their messaging down to a tagline: ‘NextGenOpticsNow’. We also created an impressive development timeline for the brochure, that visually explains the complete solution that ASML provides. Their customers can start at the beginning, or take advantage of ASML’s experience in any one of their services.

ASML brochure